CUSTOM THEMES

A store that looks like your brand, not a template.

I build custom Shopify themes and sections in Liquid. Your store gets its own look, and your team can still edit pages in the normal theme editor.

WHO IT IS FOR

Built for your real work.

↗ New brands preparing for launch

↗ Growing stores that have outgrown a generic theme

↗ Products that need a finder, quiz or special page

WHAT IS INCLUDED

Clear scope. Useful outcomes.

01New sections and blocks built around your content
02Custom theme work, often starting from a sound base such as Horizon
03Product, collection, cart and search page improvements
04Metafields, metaobjects and product finders where needed
05Licensed fonts and launch switches for optional modules
06Mobile-first layouts and testing
HOW IT WORKS

From plan to working store.

01

Agree the page types, sections and visual references.

02

Map layouts and get your feedback before styling.

03

Build on a draft theme and share preview links.

04

Test and show your team how to edit the sections.

RELEVANT PROOF

The work behind the words.

A premium grooming-store theme using Horizon, a product finder and launch switches is in development; client-identifying material is withheld pending approval. Other examples are shared only with permission.

See store work ↗
QUESTIONS

Before you decide.

Do you build from scratch or on a base theme?

Usually on a solid base such as Horizon. I build from scratch when the design requires something a base cannot do.

Can my team edit the finished pages?

Yes. Editable sections, text, images and section order stay in Shopify's theme editor.

Do I need professional photos first?

No. Clear placeholders can keep design work moving, but your real product content is needed before launch.